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Sony Embraces 4DX, Announces 13 Films Will Use That Format in 2019
5 days ago - By Slash Film
Since the earliest days of the film industry, movie studios have had two options: adapt or die. But this latest step from one of the biggest studios in the game could be a leap in the wrong direction.
Sony Pictures has announced that thirteen of its films will be released in the 4DX format next year. 4DX movies are the ones in which your seat shifts underneath you and you're pummeled with smells, blasts of air, and drops of water based on what is happening on screen. You know what this means: get ready to be neuralized for real during Men in Black International .
According to The Hollywood...
Read more ...Sony Enters Deal to Release 13 Films in 4DX in 2019
5 days ago - By Coming Soon
Sony enters deal to release 13 films in 4DX in 2019
Sony Pictures Entertainment has signed a new multi-picture deal with Korean exhibition innovator CJ 4DPLEX to release 13 films in 2019 in the 4DX format, The Hollywood Reporter has confirmed.
The 4DX theater technology augments and enhances the experience of a film with 21 sensory effects, including seats that move and vibrate in tandem with the action on the screen, dynamic bursts of light, and other integrated elements such as scents, wind, water, snow, and more. To date, the technology has been installed in 583 theaters in 60 countries...
Read more ...
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